What is the target audience for Spotify?

Statistics for Spotify User Demographics On the whole, Spotify is most popular with young people. Over half of Spotify’s user base is under the age of 35. 29% of Spotify users are millennials, while 26% of them are under 24 years old. Spotify is also popular with seniors, with 19% of the user base over the age of 55+.

Who is Spotify’s target audience in UK?

We reached an estimated 65% of the UK’s 35-44 audience, boosting consideration by +5% and growing our 35-44 audience on the Spotify platform by +10%.

How do you get ads on Spotify?

Make an account You’ll need a Spotify account to use Ad Studio. If you don’t have a Spotify account, sign up for a free account to get started. Once you’re logged in, you and your teammates can create campaigns around individual ads, or build more complex campaigns that run multiple ads in “ad sets.”

What is target market and demographics?

A target market is a group of customers with shared demographics who have been identified as the most likely buyers of a company’s product or service. Identifying the target market is important for any company in the development and implementation of a successful marketing plan.

What age group plays Spotify?

As of March 2018, Spotify’s user base was dominated by Millennials, with 29 percent of its users aged 25 to 34 and 26 percent aged between 18 and 24 years old.

What age listens to Spotify the most?

The most frequent users of Spotify in the United States were revealed to be adults aged between 18 and 29 years old, with 21 percent saying that they listen to Spotify several times per day.

Who are Spotify’s primary users?

Spotify Demographics

  • Most of Spotify’s users are between 18 and 34 years old. (Source: Statista) According to Spotify user demographics, this group represents a very attractive audience for advertisers.
  • In 2021, the average Spotify user listens to it for 25 hours a month. (Source: Statista)

What is Spotify’s biggest demographic?

Millennials
As of March 2018, Spotify’s user base was dominated by Millennials, with 29 percent of its users aged 25 to 34 and 26 percent aged between 18 and 24 years old.

How much does a 30 second ad cost on Spotify?

However, you’re likely to pay $0.015-$0.025 per ad served.