What is the demographic for rap music?

Black listeners comprise 46% of the hip-hop radio audience, Hispanics make up 25% and the remaining percentage is bi-racial, white or Asian. At 15%, the 35-44 listening segment is also large for this demographic.

What percentage of total record sales is rap music?

Share of total music album consumption* in the United States in 2018, by genre

Genre Share of consumption
Hip-Hop/Rap 21.7%
Pop 20.1%
Rock 14%
R&B 10.6%

Who is the best rapper since 2015?

These are the best rappers of the 2010s.

  • Kendrick Lamar. Projects Released This Decade: Overly Dedicated, Section.80, Good Kid, M.A.A.D City, To Pimp a Butterfly, Untitled Unmastered., DAMN., Black Panther: The Album,
  • Kanye West.
  • Future.
  • J.
  • Travis Scott.
  • JAY-Z.
  • Nicki Minaj.
  • Tyler, the Creator.

What age group listens to rap the most?

Luke Bryan’s tour was the most successful tour in North America in 2016 based on ticket sales as almost 1.43 million tickets were sold for his shows….Favorite music genres among consumers in the United States as of July 2018, by age group.

Characteristic Hip Hop/Rap
20-24 54%
25-34 42%
35-44 33%
45-54 15%

Who listens to rap music the most?

Blacks are the most likely to hold that rap and hip-hop (69%) is representative of America today, followed by R&B (53%). When it comes to personal preference, one in five Americans say that classic rock (20%) most reflects their lives. Again, race influences the genre that people are most likely to choose.

Is rap bigger than pop?

Since 2017, R&B/hip-hop has been the dominant music genre on the United States Billboard charts, becoming bigger than pop and rock and coming to define modern popular music. And its reign hasn’t let up since, with new smashes and superstars created every year.

Is rap more popular than rock?

Here’s why. Rock is no longer the top dog in music. For the first time ever, R&B/hip-hop has surpassed rock to become the biggest music genre in the U.S. in terms of total consumption, according to Nielsen Music’s 2017 year-end report.