What is the Effie Award?

The Effie Awards were launched in 1968 by the New York American Marketing Association as an awards program to honor the most effective advertising efforts. The award now honors all forms of effective marketing and the companies and individuals creating effective work across the globe.

Are the Effie Awards Prestigious?

BUCHAREST, Romania–(BUSINESS WIRE)– PPG (NYSE: PPG) today announced that its OSKAR® paint brand by PPG in Romania has received a Silver EFFIE® Award, which is one of the world’s highest international honors in marketing communications.

What does Effies stand for?

Effie stands for marketing effectiveness, spotlighting ideas that work and serving as the forum for the global marketing industry. Through a network of 50+ partner organizations worldwide, Effie identifies, recognizes and celebrates effective marketing programs and the teams who create them.

What is a Reggie Award?

About the Awards. Since 1983, the REGGIE Awards have been the premier industry awards program recognizing the best brand activation marketing campaigns activated by brands and agencies. The name – REGGIE – was originally chosen because it symbolizes results by “making the cash register ring” with consumers.

Who owns Effies?

Terry Davis – Owner – Effie’s Inc.

How are Effies judged?

Effie jurors seek results with context against challenging goals. Jury scores determine which cases will be finalists and which finalists will be awarded a gold, silver or bronze Effie trophy. The finalist score level and each winning score level – gold, silver, bronze – has a minimum score required.

What are the Andy Awards?

The ANDY Awards are an IDEA-based show, accepting work in all mediums. The submission process is streamlined in an effort to have less prescriptive categorizations and more diverse work.

What happened with Tariq and Effie?

Effie Morales is a major character in the Power universe, serving as a minor antagonist in Power and the tritagonist/anti-hero in Power Book II: Ghost. She is Tariq’s ex-girlfriend from Choate, she sold drugs with Tariq and the two started a relationship until she got him expelled.

Who is Effie in ghost?

50 Cent offered Alix Lapri the role of Effie on the spot Though she and Tariq have become more connected and intimate in Ghost, Effie has known the drug dealer and his best friend Brayden (Gianni Paolo) since high school.

Who is Effie in power Book 2?

Alix LapriEffie / Played by