What is the difference between commercial and editorial photography?
What is the difference between commercial and editorial photography?
Whenever a photo is used to SELL something, it’s commercial use. And whenever it illustrates an article in a newspaper, magazine, or textbook, it’s editorial use. Can be used to sell or advertise a product, service, or brand. Need signed model or property releases if there are people or property in the photo.
What is editorial lighting?
Editorial lighting is often very clean, descriptive light that displays everything it needs to. With fashion it illuminates the garment and often portrays the subject in a flattering manner. Model agencies love this type of lighting and it usually works just as well in black and white as it does in colour.
Can commercial photos be used as editorial?
Editorial is the opposite of commercial in that editorial content cannot be used to sell, promote, or monetize a business, product or service. It can contain logos, business names and recognizable people without model releases.
What is commercial photography?
Commercial photography is a genre that encompasses any photos used for a business or publication. “It’s photography that helps sell things,” says photographer Andrew Bennett.
What makes an image editorial?
Editorial photography is a type of photography that aims to tell a story or portray a concept. Editorial photography is commonly found in magazines, newspapers, editorial features, and journalism. Unlike commercial photography, editorial photography relies much more on story than it does on a brand.
What is editorial photography?
Traditionally, editorial photography means the images that accompany an article in a publication. But editorial images can also exist on their own and imply a narrative or outline a creative concept.
What is considered commercial photography?
Commercial photography is photography that is used to sell or promote a product or service, or otherwise support a business or organization in making more money, which can refer to product photography, lifestyle photography, and even fashion photography, depending on the client and the product or service being sold.
What counts as editorial use?
Editorial purposes refer to informational and/or illustrative. Commonly, this covers publications where you use an image to illustrate an article, commentary, or written description. A magazine article, a blog entry, a news video, etc.
How do you take professional lighting in photos?
Proper Depth-of-Field
- Put on your longest lens.
- Set the camera to aperture priority.
- Set the aperture as low as it will go.
- Step as close to the subject as you can while still allowing the lens to focus.
- Place the subject far away from anything in the background.
- Put the focus point on the subject.
- Take the picture.
What are examples of commercial photography?
Types of commercial photography. Food photography, fashion photography, architecture photography, headshots, and portrait photography are just some of the types of photos that fall under the commercial umbrella.