What are the demographics of NBA fans?
What are the demographics of NBA fans?
NBA fan age demographics 62% of people ages between 18 and 34 are fans of the NBA, 43% of whom are avid NBA fans. 42% of people aged 45-64 are fans of the league, 35.7% of them being avid fans of the league. On the other hand, only 9% of people age over 65 are avid NBA fans, the least among all age groups.
Who is the NBA target audience?
NBA (National Basketball Association) SWOT Analysis, Competitors & USP
| NBA (National Basketball Association) Brand Analysis | |
|---|---|
| Segment | All basketball enthusiasts |
| Target Group | Male in the age group 10-60 |
| Positioning | The best basketball on offer with the best players from across the globe playing in the league |
What are the demographics of sports fans?
Here are current demographics for sports fans by major league.
- Baseball Fans: Male: 57% | Female: 43% Ages 18-49 years old: 66% College educated: 67%
- Basketball Fans: Male: 61% | Female: 39% Ages 18-34 years old: 58% College educated 65%:
- American Football Fans: Male 59 % | Female 41% Ages 18-49 years old: 70%
Which sport has the largest minority fan base?
The NBA has the youngest audience, with 45 percent of its viewers under 35. It also has the highest share of black viewers, at 45 percent—three times higher than the NFL or NCAA basketball.
What age group watches basketball the most?
| Characteristic | Avid fan | Casual fan |
|---|---|---|
| 18 – 34 | 15% | 32% |
| 35 – 44 | 16% | 28% |
| 45 – 64 | 11% | 28% |
| 65+ | 9% | 24% |
What is the average age of an NBA fan?
Is the NBA fan base growing?
Even a shortened 72-game regular season allowed the league to grow its sponsorship revenue by 6% year over year to nearly $1.5 billion, per sports consultancy IEG….
| INSTAGRAM FOLLOWERS | TWITTER FOLLOWERS | YOUTUBE SUBS |
|---|---|---|
| 1. NBA: 57.1 million | 1. NBA: 37.7 million | 1. NBA 16.8 million |
What age group watches the NBA?
How many NBA owners are Black?
Currently, there are only six people of color with ownership across all three major U.S. sports — Major League Baseball (MLB), the National Basketball Association (NBA), and the National Football League (NFL).
What percentage of NFL fans are Black?
While the majority of NFL players are black, the NFL fan base is 83 percent white and 64 percent male. The NFL has no African-Americans who are a majority owner of a team and no African-American CEOs or Presidents.
Who has the biggest fanbase in the NBA?
1. Mavericks. The team with the best NBA fans is the Dallas Mavericks. Dallas has finished the season number one in attendance percentage 10 times since 2009, by far the most of any team in that span.
