Is New York Times readership down?

In 2021, the average weekday print circulation of The New York Times was approximately 343 thousand copies. This marks a significant drop from over 1.3 million a decade earlier and continues the downward trend which has been evident for the last few years.

What is the readership of New York Times?

Of The Times’s nearly 8.4 million total subscriptions, 7.6 million are now digital. The number of print subscriptions fell to 795,000 in the July-through-September quarter, from 831,000 in the same three-month period last year, a decline in keeping with trends affecting the news industry as a whole.

How many subscribers does NYT have?

Characteristic Number of subscribers in 1,000s
Q1 2020 3,897
Q4 2019 3,429
Q3 2019 3,197
Q2 2019 2,988

Is The New York Times successful?

More than 100 million readers have registered accounts with The Times, a number that continues to grow. And tens of millions engage with our work each week, a number that becomes significantly larger in major news moments.

How is the NYT doing?

The Times reported a total of 7.8 million subscribers across both print and digital platforms, with 6.9 million coming for online news or its Cooking and Games apps. The company added 301,000 digital customers for the first three months of the year, the lowest increase since the third quarter of 2019.

What kind of audience reads The New York Times?

Who reads The New York Times? The paper’s readership is 51% male and 49% female, meaning that men and women read it equally. Most of its readers are young — 34% are aged 30–49, and 29% are aged 18–29. It attracts people from all income classes, but most (38%) earn more than $75,000 a year.

How does NYT make money?

Subscription: Consist of revenues from subscriptions to the print and digital products (which include news products, as well as Crossword and Cooking products) and single-copy sales of the print newspaper. Advertising: Includes sale of advertising products and services on print and digital platform.

Does The New York Times make a profit?

For the fourth quarter of 2021, the company reported adjusted operating profit of $109.3 million, a 12 percent increase from a year earlier, and revenue of $594.2 million, a 16.7 percent rise. Operating costs rose at virtually the same rate, to $500.1 million.

Does the New York Times have a good reputation?

A 2022 survey found that 24 percent of Americans believe The New York Times (NYT) to be a very credible source of news and information through its print and digital publications.