What race is Mrs Butterworth?

In ads, Mrs. Butterworth’s voice has evoked a grandmotherly white woman, and she has been portrayed by Caucasian voice actresses. Despite this, some reports have claimed, without citing any sources, that the character was originally modeled on Butterfly McQueen, who appeared as the maid in Gone with the Wind (1939).

Is Mrs Butterworth changing its name?

Conagra-owned syrup maker Mrs. Butterworth’s, whose humanoid bottle shape looks like a woman of color when filled with maple syrup, announced they were changing the brand’s name on the same day.

Is Mrs Butterworth still in business?

Butterworth’s now doing ‘complete brand and packaging review’ Conagra Brands Inc. announced this week that it is launching a “complete brand and packaging review” on its Mrs.

Where did the name Mrs Butterworth come from?

Butterworth was supposedly based on an actress from Gone with the Wind. Mrs. Butterworth’s syrup first hit shelves in 1961, according to the company’s website. The syrup’s bottle was allegedly modeled after Thelma “Butterfly” McQueen, who played Scarlett O’Hara’s maid in Gone with the Wind, according to Cleveland.com.

What color is Ms Butterworth?

And the truth is, yes, Mrs. Butterworth is white. In fact, one could argue that people who thought she was black were… kinda racist themselves.

Is Uncle Ben based on a real person?

Uncle Ben was the name of a fictional character, first used in 1946, as a reference to an African-American Texan rice farmer. However, the company said the image used on the Uncle Ben packaging “was a beloved Chicago chef and waiter named Frank Brown.”

Was there a real Mrs Butterworth?

Butterworth is based on actress Thelma “Butterfly” McQueen who reportedly modeled for the brand. She played a character called Prissy in the 1939 movie Gone with the Wind. Thelma has appeared in movies and TV programmes between 1939 and 1989 and won a daytime Emmy award for her role in ABC Afterschool Specials in 1980.

Was Mrs Butterworth white or black?

What did Aunt Jemima change the name to?

Pearl Milling Company
On February 9, 2021, PepsiCo announced that the replacement brand name would be Pearl Milling Company. PepsiCo had purchased that brand name for that purpose on February 1, 2021. The new branding was launched that June, one year after the company announced they would drop Aunt Jemima branding.